This research study across three countries – Kenya, UK, and Zimbabwe – was carried out to identify the dominant narratives that influence public perceptions of care and informal work. It enabled the researchers to develop and test new narratives that could be used to improve public attitudes towards care and informal work.
This report summarizes the main findings from the qualitative research conducted in August 2017 to support on the identification of the main social norms related to unpaid care and domestic work in rural communities in four districts in Zimbabwe. The research served to identify who the leaders are that communities look up to in order to validate social norms change.
In 2017, Oxfam’s Women’s Economic Empowerment and Care (WE-Care) initiative conducted a Household Care Survey (HCS), collecting data in the Philippines, Uganda and Zimbabwe, to inform the design of public policies and local development programmes. The study tests which infrastructure, equipment and other factors influence care-work patterns.
This report examines the second phase of Oxfam’s Women’s Economic Empowerment and Care (We-Care) programme. The first phase focused on building evidence for influencing policy change on women’s heavy and unequal unpaid care work in six countries.
In order to address ‘heavy’ and ‘unequal’ care work and to raise the profile of care as a cross-cutting development issue, Oxfam and its partners implemented a baseline Household Care Survey (HCS) in five countries in which the WE-Care project was active.
